Instructor: Jane Friedman
Cost: $60 Members | $65 Non-members
Sunday, March 26, 2017 | 1:00 PM – 4:00 PM
***This Session will be held at CitySpace 100 5th St NE, Charlottesville, VA 22902
Learn all the basics of how to get your book published, including how to research publishers and agents, write query letters, and pitch your work. You’ll understand what expectations you should have when it comes to the publication process—as well as marketing and promotion of your work—and how to determine which publisher or publishing path is best to achieve your goals. If you’ve ever wondered about that mysterious thing called “platform,” the concept will be de-mystified and explained as to how it affects your chances with a publisher.
In addition to addressing traditional publishing, this session explores the changing landscape of the publishing industry, and how/when to pursue the increasingly viable self-publishing, hybrid publishing, and digital publishing options. You’ll learn about the best services for self-publishers, as well as some of the most effective marketing strategies used by successful independent authors.
By the end of this session, you’ll have better insight to the thought process of industry insiders who make decisions every day on what work merits publication. You’ll gain practical advice and tools to help you develop strong pitch and proposal materials for both fiction and nonfiction—plus back-door methods for networking with agents and editors. And if you’re more of an entrepreneur, you’ll leave better prepared to face the challenges of getting your work to market independently.
Jane Friedman has 20 years of experience in the publishing industry, with expertise in digital media strategy for authors and publishers. She’s the co-founder and editor of The Hot Sheet, the essential publishing industry newsletter for authors, and is the former publisher of Writer’s Digest. She has been interviewed and featured by NPR, PBS, The Washington Post, the National Press Club and many other outlets.
In addition to being a columnist with Publishers Weekly and a professor with The Great Courses, Jane maintains an award-winning blog for writers at JaneFriedman.com (200,000 visits per month). She’s delivered keynotes on the digital era of authorship at the San Francisco Writers Conference, The Muse & The Marketplace, and Willamette Writers Conference, among many others. She speaks regularly at industry events such as BookExpo America and Digital Book World, and has served on panels with the National Endowment for the Arts and the Creative Work Fund.
Her essays have been published in anthologies by the University of Chicago Press, Seal Press, Milkweed Editions, and McPherson & Co. She has a book forthcoming from the University of Chicago Press, The Business of Being a Writer (March 2018).